A relative newcomer to the skateboarding world, Primitive already has boards and apparel dialed. Paul Rodriguez’s latest venture caters to the tech-savvy skateboarder who wants to look fresh from head to toe. Whether you want to flip in and out of ledges or just cruise through the park, Primitive has something to suit you. If that’s not enough, they also boast a stacked team featuring the likes of P-Rod, Nick Tucker, Bastian Salabanzi and Shane O’Neill.
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Primitive Skateboarding has landed in the store, and to kick things off we’re stocking the Cheech & Chong “Up In Smoke” collab series.
New Primitive decks have just landed in the store, including a Tupac tribute board.
Lots of new Primitive goodies are now available in the store – everything from decks to bearings, jackets, tees, lapel pins, hats and more.